TAKEALOT ADVERTISING

Grow your business on South Africa’s leading online retailer

Meet your audience where it matters through the various targeted advertising options we offer to increase your brand exposure across all of our platforms.

Why advertise
on our platforms?

Powered by more than a decade of data insight we understand how our customers shop, where they frequently visit and who they’re most likely to buy from. All we do is connect them with you. Our variety of advertising options offer more than one way to grow your business. It’s not a case of one size fits all, there is a campaign to help you hit your goals.

Targeted advertising options across all of our platforms

Customers visiting Takealot have high purchase intent

Over 20 million visits to our platforms per month

Click-through rates consistently outperform the industry average

Grow your business in different ways through the power of advertising

Whether you are looking to elevate customer engagement, better your sales conversion or simply build brand awareness we have the tools to get you there.

AD PRODUCTS

Get results with the right campaign.
Explore our ad products today.

Physical Advertising

Where your brand takes centre stage. Explore our versatile range of physical advertising solutions, including Box Tape, Truck Branding, and Leaflets/sampling, designed to amplify your brand visibility and become an integral part of the customer journey.

Our products drive business results

Discover the success stories of those who achieved remarkable results with our products

Recommended to take your business to the next level

“I would definitely recommend sponsored products to others who want to have increased discoverability on Takealot. Just the prominent position of the sponsored products within the search can lead to conversion through better visibility.”

Homaira KhanDefy - Senior Specialist, Digital Marketing

The Takealot team is always by your side

“With Sponsored Advertising, you gain more visibility and traction, understanding how customers engage with your product directly. It allows us to optimise our marketing budget efficiently. The knowledgeable team, readily available for support, is a key asset in navigating challenges and leveraging the platform effectively.”

Janine GeorgeCarol Boyes - Chief Product and Marketing Officer

Making the most of shopper intent

“Paid search captures shopper intent and I would advise any brand to invest behind Sponsored Products to ensure their ongoing presence and effective conversion.”

Kamesha NaidooUnilever - Africa Digital Commerce Lead

Exponential growth through Takealot’s Advertising solutions

“Items that we’ve used in the last year, especially from an online point of view, the average growth that we’ve seen on one particular brand before Sponsored Advertising was around about 7% per month. Since then, in the last four months, we have seen the average growth of the brand spiked by 258% on average, month on month.”

Sanja AutyBacher and Co - Cosmetics Brand Manager

Lean on our resources for success

Explore our collection of resources to find case studies and best practices to help you succeed with ad products

How To's

Discover how brands and small business owners grow using takealot advertising products

Webinars

The power of rapid retail analytics to scale your business

Case Studies

Discover how vendors are finding success with our ad products

News

The power of rapid retail analytics to scale your business

We work with over 200 businesses

The strength of our client relationships is testimony to our attention to detail and commitment to providing measurable solutions for our clients’ businesses.

Data insights that improve your business

We offer impression and click through data for display advertising banners served through our ad server. In addition, we provide the sales data and ROI for Sponsored Ads campaigns